Graphic Design and Photography 1

Display Schedule

Code Completion Credits Range Language Instruction Semester
307EGD1 exam 2 2 hours (45 min) of instruction per week, 32 to 42 hours of self-study English winter

Subject guarantor

Štěpánka ŠIMLOVÁ

Name of lecturer(s)

Jakub ŠTĚPÁNEK

Contents

• Selection the print size

• Layout settings related to format

• Horizontal line logic

• Gradation of content

• Working with text (basics of smooth typesetting)

• Art contrast (detail / whole)

• Binding types and material selection

• Combining work with InDesign, Illustrator, Photoshop, and Acrobat

Output: Product catalogue + personal business card

Learning outcomes

The course Graphic Design and Photography 1 builds on the introductory graphic seminar and develops students' further skills and knowledge. For students of photography this discipline is not a central subject of their interest, but it can be a good tool for them to present or communicate some specific topics. The result of the course should be the ability to further use their own visual material for the outputs, where it is necessary to work with a certain timing, where the complete series are presented, or where the image is subsequently combined with the text and other graphic elements. In the realization of such projects, not only the knowledge of the software deepens, but also the ability to better articulate own attitudes and view own work process critically.

Prerequisites and other requirements

The prerequisite is the seminar Introduction to Contemporary Graphic Design 2

Literature

Technique:

ANTON, Kelly Kordes, DEJARLD, Tina, eds. Adobe InDesign CC Classroom in a Book. Indianapolis: Pearson Education, 2019. ISBN 978-0-13-526215-3

WOOD, Brian. Adobe Illustrator CC Classroom in a Book. San Francisco: Adobe Press, 2019. ISBN 978-0135262160

FELICI, Jim. The Complete Manual of Typography: A Guide to Setting Perfect Type. Indianapolis: Pearson Education, 2011. ISBN 978-0-321-77326-5

SAMARA, Timothy. Design Elements: A Graphic Style Manual. Rockport: Rockport Publishers, 2007. ISBN 978-1-59253-261-2

https://helpx.adobe.com/cz/indesign/tutorials.html

Inspiration:

BAUR, Ruedi, BOOM, Irma, GOGGIN, James, eds. Area 2. London, New York: Phaidon Press, 2008. ISBN 978-0-7148-4855-6

BEEKE, Anthon, BELL, Nick, CATO, Ken, eds. Area. London, New York: Phaidon Press, 2003. ISBN 978-0-7148-4325-4

BERGER, John. Ways of Seeing. London: Penguin Books, 2008. ISBN 9780141035796

BROUSIL, Tomáš, DOČEKALOVÁ, Petra, eds. Typo 9010: Czech Digitized Typeface 1990–2010. Praha: BiggBoss, 2015. ISBN 978-80-906019-5-6

TWEMLOW, Alice. What Is Graphic Design For?. Brighton: Rotovision, 2006. ISBN 978-2940361076

TWOPOINTS.NET, ed. Pretty Ugly: Visual Rebellion in Design. Berlin: Gestalten, 2012. ISBN 978-3-89955-423-6

BOSÁK, Petr, JANSA, Robert, eds. Proto: Grafický design a současné umění. Praha: tranzit.cz, Vysoká škola uměleckoprůmyslová v Praze, Quick brown fox jumps over the lazy dog, 2013. ISBN 978-80-87259-22-1, ISBN 978-80-86863-60-3, ISBN 978-80-905691-0-2

SELBY, Aimee, ed. Art and Text. London: Black Dog Publishing, 2009. ISBN 978-1-906155-65-0

Pages:

fontsinuse.com

trendlist.org

typographicposters.com

picto.cz

mindsparklemag.com

crapisgood.com

posterzine.com

superpaper.de

zitaoberwalder.com

ao-publishing.com

onomatopee.net

velvetyne.fr

History:

AYNSLEY, Jeremy. A Century of Graphic Design. New York: Barron’s Educational Series, 2001. ISBN 0-7641-5324-2

HOLLIS, Richard. Graphic Design: A Concise History. London: Thames & Hudson, 2014.

ISBN 978-0-500-20347-7

LIVINGSTON, Alan; LIVINGSTON Isabella. Dictionary of Graphic Design and Designers. 3rd ed. London: Thames & Hudson, 2012. World of art. ISBN 978-0-500-20413-9

Evaluation methods and criteria

Evaluation:

Winter semester – exam

Summer semester – exam

The subject of evaluation is submission of the final file, printed model, or photo documentation of the realized project. The creative invention is evaluated, as well as the technical processing of the document.

The prerequisite for granting credit is regular attendance at the seminar.

Note

none

Schedule for winter semester 2023/2024:

The schedule has not yet been prepared

Schedule for summer semester 2023/2024:

The schedule has not yet been prepared

The subject is a part of the following study plans