Angličtina pro hudební management 4

Code:

702HAM4

Completion:

ZK

Credits:

2

Range:

2/T

Tutor:

Karel FOUSTKA, Helena KUBÍČKOVÁ

Synopsis:

The course is for the upper-intermediate and advanced students studying Music Management at HAMU and are preparing for the final Master English exam.

Jazyk výuky:

CS

Prerequisites:

702HAM3 English For Music Management 3

Study Objectives:

The objective of the course is to further develop professional vocabulary of the study subject matter and to prepare students for the final Master English exam.

Outline and Syllabus:

Vocabulary, reading, listening, conversation: music management

Ut11 Meetings

Ut13 Jobs and careers

Ut14 Sales and negotiation

Pricing, Market Metaphors, Collocations - Consumer, Promotional Tools, Advertising, Sales Promotions, Marketing versus Everyone Else, Phrasal Verbs - Marketing versus Everyone Else, Collocations - Market, Review - Marketing, Fund-raising

Study materials:

Jones, L & Alexander, R.: New International Business English, Student's Book & Workbook, Cambridge University Press, 2003

Mackenzie, I.: Management and Marketing, Language Teaching Publications, 1997

Mackenzie, I.: Financial English, Language Teaching Publications, 1995

Northey, M.: Impact - A Guide to Business Communication, Prentice-Hall Canada, 1986

Soars, J. L.: New Headway English Course, Intermediate, Oxford University Press, 1996

Murphy, R.: English Grammar in Use, with answers, 3rd edition, Cambridge University Press, 2004

articles:

History of Music

Musical Instruments

Music Vocabulary

Management, Marketing, Financial Vocabulary

British and American Terms

Further materials

AMU websites

Websites - grammar, vocabulary, dictionaries

Note:

Further information:

Předmět lze absolvovat opakovaně

Schedule for summer semester 2007/2008:

	06:00–08:0008:00–10:0010:00–12:0012:00–14:0014:00–16:0016:00–18:0018:00–20:0020:00–22:0022:00–24:00
Mon
Tue	místnost 2024 Učebna KCJ 2024 (Hartigovský palác) FOUSTKA K. 14:30–16:00 (paralelka 1)
Fri
Thu
Fri

The subject is a part of the following study plans:

• Obor Hudební management (Mg) (next compulsory subject)