English For Theatre And Music Management 4

Subject guarantor:

Karel FOUSTKA

Name of lecturer(s):

Karel FOUSTKA, Štěpánka PÁROVÁ

Learning outcomes of the course unit:

Ability to communicate in practical situations

Ability to describe events, goals, formulate one's opinions in marketing, finance and banking.

Study vocabulary.

Mode of study:

Preparations, readings and analyses, discussions.

Prerequisites and co-requisites:

Registration requirement: lower level course knowledge.

702SPA4 Profesní angličtina 3

Recommended optional programme components:

No elective requirements.

Course contents:

4th Semester

Marketing - Témata spojená se studovaným oborem a jejich terminologie

Marketing and the Arts

Marketing

Promotional Tools

Advertising

Personal Selling

Sales Promotions

Marketing vs. Advertising

Collocations Market

Review Promotional Tools 1, 2

Review Marketing

Finanční angličtina - Témata spojená se studovaným oborem a jejich terminologie

Money and Banking

Money - buying, selling and paying

Business and Finance

Forms of Money

Borrowing and Landing

Central Banking

The Money Supply

Commercial Banking

Types of Bank

Banking Products

Word Partnership - Bank

Exchange Rates

Review Banking Verbs

Review Banking Services

Time Metaphors

The Arts - Theatre Vocabulary - A, B, C, D, E

The Arts - Music Vocabulary

Recommended or required reading:

ACKLAM, R, Wilson, J., Newbrook, J. New First Certificate GOLD. New Edition. Longman. 2004. ISBN 13: 978-0-582-77699-9

ALEXANDER, R. and Jones, L. New International Business English. CUP. 2003. ISBN 0 521 53173 X

BYRNES, William J. Management and the Arts. 4th edition. Focal Press. 2009. ISBN 978-0-240-81004-1

HEWINGS, Martin. Advanced Grammar in Use. CUP. 2000. ISBN 0 521 498686

MACKENZIE, Ian. Mangement and Marketing. Heinle, Cengage Learning. 1997. ISBN 13: 978-1-899396-80-1

MACKENZIE, Ian. Financial English. LTP. 1995. ISBN 1 899396 00 4

MASCULL, Bill. Business Vocabulary in Use. CUP. 2002. ISBN 0 521 77529 9

MASCULL, Bill. Business Vocabulary in Use. Advanced. CUP. 2010. ISBN 978-0-521-128292

MURPHY, Raymond. English Grammar in Use. CUP. 2004. ISBN 0 521 53762 2

SOARS, John and Liz. New Headway Intermediate. OUP. 4th edition. 2009. ISBN 978 0 19 476881 8

Dictionaries:

Anglicko-český slovník. Josef Fronek. LEDA Praha. 1996. ISBN 80-85927-13-6

Oxford Advanced Learner's Dictionary. Editor J. Crowther. OUP. 1998. ISBN 0 19 431499 5

The Synonym Finder. J.I. Rodale. Rodale Press. 1978. ISBN 0-446-37030-4

The Concise Oxford Dictionary. Edited by D. Thompson. Clarendon Press. OUP. 1995. ISBN 0-19-861320-2

Velký česko-anglický slovník. Josef Fronek. LEDA Praha. 2000. ISBN 80-85927-54-3

Web dictionaries and references:

ANSWERS http://www.answers.com/

ARTICLES http://www.goarticles.com/

ASK REFERENCE http://ask.reference.com/information

CAMBRIDGE DICTIONARIES ONLINE http://dictionary.cambridge.org/

DICTIONARY http://dictionary.reference.com/

Urban Dictionary http://www.urbandictionary.com/

LONGMAN ONLINE http://www.ldoceonline.com/

MACMILLAN ONLINE DICTIONARY http://www.macmillandictionary.com/

ONLINE DICTIONARY http://www.allwords.com/

OPEN DIRECTORY PROJECT http://www.dmoz.org/

PERFORMING ARTS DICTIONARIES http://www.dmoz.org/Arts/Performing_Arts/

Seznam Slovník http://slovnik.seznam.cz/

SYNONYMS http://www.synonym.com/synonyms/

USING ENGLISH http://www.usingenglish.com/

Vocabulary American Business English http://www.e-classics.com/vocabulary.htm

HEADWAY courses http://www.oup.com/elt/global/products/headway/

English on the internet Czech version:http://www.helpforenglish.cz/

The remaining materials are used in selections. The instructor will provide more information.

Books for independent study are appropriate mainly for grammar. Current events from the internet, newspapers and magazines.

Planned learning activities and teaching methods:

classes

Assessment methods and criteria:

class participation

assignment completion

completion of the final exam

presentation

the exam has a study written and vocabulary sections.

Course web page:

Note:

If the student is unable to attend classes due to extenuating circumstances (internship, competition, or serious health issues), they are obligated to contact the instructor and acquire materials and arrange a consultation. Otherwise, the student shall not receive credit nor be permitted to sit the exam.

Only exams taken in the last three years at the Language Training Center are recognized. Exams passed at other institutions or certificates attained do not exempt students from any particular exam.

Further information:

This course is an elective for all AMU students

Schedule for winter semester 2012/2013:

The schedule has not yet been prepared

Schedule for summer semester 2012/2013:

	06:00–08:0008:00–10:0010:00–12:0012:00–14:0014:00–16:0016:00–18:0018:00–20:0020:00–22:0022:00–24:00
Mon
Tue
Fri	místnost 2057 Učebna KTDH 2057 (Lichenštejnský palác) FOUSTKA K. 15:20–16:50 (paralelka 1)
Thu
Fri

Date	Day	Time	Tutor	Location	Notes	No. of paralel
	Fri	15:20–16:50	FOUSTKA K.	Učebna KTDH 2057 Lichenštejnský palác		paralelka 1

The subject is a part of the following study plans:

• Produkce (Bc.) (compulsory subject)
• Obor Hudební management (Bc) (next compulsory subject)