Audiovisual Media in Czech Republic

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Subject guarantor:

Václav MORAVEC

Name of lecturer(s):

Václav MORAVEC

Learning outcomes of the course unit:

The aim of the course is to acquaint students with the changes in the world of audio-visual media in the era of technology convergence which we understand as the on-going coming together of media (film, radio, televsion, on-line, social networks, etc.) from the perspective of preparations, distribution and perception of content.

Mode of study:

Prerequisites and co-requisites:

Recommended optional programme components:

No further recommended optional study components.

Course contents:

The aim of the course is to acquaint students with the changes in the world of audio-visual media in the era of techology convergence which is understood as the on-going coming-together of media (film, radio, television, on-line, social networks, etc.) from the perspective of the preparation, distribution and perception of content. The ambiguity of the concept of convergence refers not olny to the technological development of media but also the basic changes in the structure of media organization, media content and finally change in the relationships among receivers, producers and distributors of media content.

The course content will include an whole scale of items related to convergence.

Lectures and classes are according to topics divided into 4 blocks:

1) basic concept regarding media and its convergence (convergence, mediamorphosis, multi-tasking, multi-medialization, media monopoly, etc.), explanaton of concepts and example from practice (samples from film and TV)

2) change is audience behaviour in the era of technological convergence (multi-medialization of the home and children'sroom, spill-overs audiences between independent types of media, the role of multi-tasking in media consumption of independent parts of the audience)

3) convergence and its influence on the function of media organizations (issues of media monopolies, changes in the content of individual professions in media organizations, etc.)

4) convergence of audio-visual media in the Czech Republic and individual stages from the 1990s (changes in dominant TV broadcasters, digitalized broadcast in the Czech Republic, i-broadcasting, YouTube as a phenomenon, etc.)

Recommended or required reading:

Planned learning activities and teaching methods:

Lectures, seminar.

Assessment methods and criteria:

Credit is awarded based on the class paper on a topic related to the course content and an oral test.

Course web page:

Note:

Data konání předmětu:

18., 25. 2. 2015

11., 18., 25. 3. 2015

22. 4. 2015

Schedule for winter semester 2014/2015:

The schedule has not yet been prepared

Schedule for summer semester 2014/2015:

	06:00–08:0008:00–10:0010:00–12:0012:00–14:0014:00–16:0016:00–18:0018:00–20:0020:00–22:0022:00–24:00
Mon
Tue
Wed	místnost 334 Učebna KP 334 (Lažanský palác) MORAVEC V. 14:50–16:25 (přednášková par. 1)
Thu
Fri

Date	Day	Time	Tutor	Location	Notes	No. of paralel
	Wed	14:50–16:25	MORAVEC V.	Učebna KP 334 Lažanský palác		přednášková par. 1

The subject is a part of the following study plans:

• Documentary Film - Master (optional subject)
• Animation - Master (optional subject)
• Scriptwriting and Dramaturgy - Master (optional subject)
• Film Directing - Master (optional subject)
• Cinematography - Master (optional subject)
• Production - Master (optional subject)
• Editing - Master (optional subject)
• Sound Design - Master (optional subject)
• Photography CZ - Master (optional subject)
• Audiovisual Studies - Master (optional subject)