Photography and Book 1

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Subject guarantor:

Jan MĚŘIČKA

Name of lecturer(s):

Jan MĚŘIČKA

Learning outcomes of the course unit:

Treatment of the proposal and typesetting of a simple document with an emphasis on the relationship between the photo image, typeface and graphics.

Mode of study:

Hodnocení:

Zimní semestr: zápočet

Letní semestr: klasifikovaný zápočet

Hodnotí se tvořivé uchopení tématu, schopnost průběžné kritické reflexe vlastní práce a technická správnost provedení.

Prerequisites and co-requisites:

None

Recommended optional programme components:

none

Course contents:

Course Outline: The course provides the theoretical and technical basis for the creation of printed material of limited extent. At the theoretical level attention is paid to the historical and aestetic fondation of Roman letters, the creation of logos and font design, the development of graphic design with respect to the styles and intelectual currents of the period and with the development of typography. It likewise covers current trends in graphic design. In the practical part it is concerned with the technical basis for the design and typesetting of simple printed works in InDesign. The coordination of tasks while working with Adobe Illustrator and Adobe Photoshop. It includes orientation with fonts, typesetting and column breaks in single-sided documents. The rules of typesetting and the preparation for digital printing.

Assignments: (assignment 2P8) For the winter semester credit: 1/ 2005 New Year greeting card for the Department of Still Photography, deadline: November 20th 2007, format 1/3 A4, one side print. 2/ Invitation card to the student?s own exhibition, format 210x100 mm, one side print Output requirements: Layout print on format A4, inkjet or laser printer. The work choosen by Department jury will be realised in real press process as a official Department New Year Card. For the summer semester credit: 1/ Advertising poster for a photography exhibition, format A 3 2/ Booklet for CD (120x120 mm), 1. and 4. page. Output requirements: Layout inkjet prints on format A4 (1) and A3 (2)

Name of the Lecturer: Jan Měřička,

Contact: 728 557 167, janmericka@volny.cz

Recommended or required reading:

No recommended study materials.

Planned learning activities and teaching methods:

none

Assessment methods and criteria:

Grading:

Winter semester: credit

Summer semester: Graded credit

The creativity in the topic, ability to continually critically reflect upon one's work and technical appropriateness of the performance are evaluated.

Course web page:

Note:

none

Schedule for winter semester 2014/2015:

The schedule has not yet been prepared

Schedule for summer semester 2014/2015:

The schedule has not yet been prepared

The subject is a part of the following study plans:

• Photography EN - Bachelor (qualification subject)