Master project 2

Not scheduled

Subject guarantor:

Michal LÁZŇOVSKÝ

Name of lecturer(s):

David KAŠPAR, Michal LÁZŇOVSKÝ, Jiří POKORNÝ, Petr PROKOP, Jiří SRSTKA, Jiří SULŽENKO, Doubravka SVOBODOVÁ

Learning outcomes of the course unit:

The course aim is to develop creativity, knowledge, experience and abilities in student independent considerations and the increase of their competency in research.

Mode of study:

classes, individual consultations, independent research.

Prerequisites and co-requisites:

206OP1 Project - Production 1

Course contents:

Instruction is based on the approved and defended master's project by which the student was accepted into master's study. The project is, in principle, a theory research of a particular area of production, management or admistration of artistic activity. The foundation is the research work of the student under the guidance of an instructor from the department. The results of the artistic/research/development work is defended by the student after the first semester in a presentation of the current findings before a commission and at the end of the second semester in public presentation.

Recommended or required reading:

Divadelní producentství:

ADORNO, Theodor W.: Schéma masové kultury, OIKOYMENH, Praha, 2009

ADORNO, Theodor W., HORKHEIMER Max: Dialektika osvícenství, OIKOYMENH, Praha, 2009

ARENDTOVÁ Hannah: Krize kultury, Mladá fronta, Praha, 1994

BENJAMIN, Walter: Umělecké dílo ve věku své technické reprodukovatelnosti, in Výbor z díla I, Literárněvědné studie, OIKOYMENH, Praha, 2009

HABERMAS, Jürgen: Strukturální přeměna veřejnosti, Filosofia, Praha, 2000

NÜNNING, Ansgar (ed.): Lexikon teorie literatury a kultury, Host, Brno, 2008

Arts management a arts marketing:

BYRNES, William J., Management and the Arts, 3. vyd., Focal Press, 2003,ISBN: 0-240-80537-2

KOTLER, Philip, SCHEFF, Joanne, Standing room only, Harvard Bussiness school press 1997, ISBN: 0-87584-737-4

SCHEFF BERNSTEIN, Joanne: Arts Marketing Insights: the dynamics of building and retaining performing arts audiences, San Francisco 2007, ISBN: 978-0-7879-7844-0

COLBERT, Francois: Marketing culture and the arts, Montreal 2007, ISBN: 978-2-9808602-1-8

DVOŘÁK, Jan: Kreativní management pro divadlo, Praha, 2004, ISBN: 80-86102-53-X

DVOŘÁK, Jan: Malý slovník managementu divadla, Praha 2004, ISBN: 80-86102-49-1

FREY, Petr: Marketingová komunikace: to nejlepší z nových trendů, Praha, 2008, ISBN: 978-80-7261-160-7

JOHNOVÁ, Radka: Marketing umění a kulturního dědictví, Praha 2007, ISBN: 978-80-245-1276-1

KAISER, Michael M.: Strategické plánování v umění: praktický průvodce, Praha 2009, ISBN: 978-80-7008-236-2

KAISER, Michael M.: The Art of the Turnaround: Creating and Maintaining Healthy Arts Organizations, Brandeis University Press, 2008, ISBN 978-1584657354

KESNER, Ladislav: Marketing a management muzeí a památek, Praha 2005, ISBN: 80-247-1104-4

KOTLER, Philip: Standing room only: strategies for marketing the performing arts, Boston 1997, ISBN 0-87584-737-4

NEWMAN, Danny: Subscribe Now!: Building Arts Audiences Through Dynamic Subscription Promotion, Theatre Resource Group, ISBN: 978-09-3045-201-8

HAGOORT, Giep: Umělecký managment v podnikatelském stylu, AMU, edice DISK 2009. ISBN 978-80-7437-008-3

SYNEK, M. a kol.: Manažerská ekonomika, Grada Publishing, a. s., Praha 2007. ISBN 978-80-247-1992-4

SYNEK, M. a kol.: Podniková ekonomika, C. H. Beck, Praha 2006. ISBN 80-7179-892-4

REKTOŘÍK, J. a kol.: Organizace neziskového sektoru, základy ekonomiky, teorie a řízení, EKOPRESS, s. r. o., Praha 2007. ISBN 978-80-86929-25-5

GREGORINI, Bedřich , GREGORINI, Jindřich, SRSTKA, Jiří : Základy divadelní činnosti Praha : AMU 2007, ISBN 78-80-73331-093-6

VÍTEK, Svetozar: Řízení a organizace divadla Praha : Stát. pedag. nakl. 1986, 17-038-86

KOTLER,Philip: Marketing Managment Analýza, plánování, realizace a kontrola, Victoria Publishing 1991, ISBN 80-85605-08-2

HENDRYCH, Dušan a kolektiv: Správní právo, nakladatelství C.H.Beck, 7.vydání, Praha 2009

ŠVESTKA, Jiří a kolektiv: Občanské právo hmotné 1-3, nakladatelství ASPI, Praha 2009

Zákony ve znění pozdějších předpisů:

218/2000 Sb. Zákon o rozpočtových pravidlech a změně některých souvisejících zákonů (rozpočtová pravidla)

219/2000 Sb. Zákon o majetku České republiky

320/2001 Sb. Zákon o finanční kontrole

137/2006 Sb. Zákon o veřejných zakázkách

563/1991 Sb. Zákon o účetnictví

499/2004 Sb. Zákon o archivnictví a spisové službě

586/1992 Sb . Zákon o dani z příjmů

235/2004 Sb. Zákon o DPH

248/1995 Sb. Zákon o obecně prospěšných společnostech

563/1991 Sb. Zákon o účetnictví

Vyhláška 504/2002 Sb., kterou se provádějí některá ustanovení zákona č. 563/1991 Sb., o účetnictví

Vyhláška 500/2002 Sb., „ dtto “

Vyhláška 505/2002 Sb., „ dtto “

Vyhláška 507/2002 Sb., „ dtto “

České účetní standardy č. 401 - 414

Další zdroje individuálně doporučí garant jednotlivého projektu z řad pedagogů specializace.

Assessment methods and criteria:

The requirements for completing the course are on-going consultations on the master's project with a particular instructor, attendance at group classes and submission of a semester papers as on-going reports on the fulfilling of the project.

The exam is in the form of an obligatory public verbal presentation according to the following rules:

- Each student presents the conclusion of their entire year's master's research in which they managed, consulted and developed or prepared development for the thesis;

- The presentation is at least 15 and maximum of 20 minutes and the content is the results of research and summary of acquired information nad derived conclusions;

- The formal quality of the presentation, along with content is one of the criteria for the final course grade;

AT LEAST ONE MONTH BEFORE the public presentation (announced on the dept. webpages), the student uploads to the site repository written notes of the presented work of 600 - 1000 characters which will be printed in the presentation program.

AT LEAST ONE WEEK BEFORE the presentation, the student uploads to the site repository the final project report maintaining the following:

Extent: 12-15 standard pages of a related essay + attachements

Required content:

1. Justification of topic choice, measure of personal relationship the selected topic.

2. Establishment of original research tasks and corrections during work (project aim adjustments, limitations, justification)

3. Project plan and adjustments during work (stages, methods)

4. Description of individual stages and their partial results

5. One's research (theory basis, sources, selected methodology)

6. Final paper, evaluation of measure of fulfilled established aims.

A merge of submitted material including addendums into one document in PDF format is preferred.

AT LEAST ONE DAY BEFORE the presentation, the student uploads to the site repository the prepared presentation on presentation software, or at least bullet points on their achievements on 3 standard pages maximum.

Changes in the submitted presentation and a later date for presentation are possible. The student is responsible for the update of the presentation uploaded to the site repository.

Grades are given by a commission comprised of the Photography Dept. awarded to the student based on the following criteria (% = criteria weight):

- level of submitted final report or thesis - 40%

- content and formal presentation level - 30%

- on-going work on the research project - 30%

As this is a main study course, according to AMU rules this exam MAY NOT BE REPEATED.

Course web page:

Note:

Topic example according to appropriate specilizations are presented on the Dept. webpages: http://www.damu.cz/katedry-a-kabinety/katedra-produkce/ma-studium/magistersky-projekt-definice-a-priklady

Further information:

No schedule has been prepared for this course

The subject is a part of the following study plans:

• Arts Management (M.A.) (main subject)