Graphic Design and Photography 4
Code | Completion | Credits | Range | Language Instruction | Semester |
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307GD4 | ZK | 2 | 2T | Czech | summer |
Subject guarantor
Name of lecturer(s)
Learning outcomes of the course unit
The Graphic Design and Photography 4 course continues to expand previously acquired experience and skills in this artistic endeavor. A data carrier and its cover can in today's world can be representative of creative disciplines, whose outputs do not always have a physical form. Considering the artistically oriented program of this study this medium can demonstrate one of many manners of one's presentation, or distribution of an artistic work. The appropriate selection of visual elements used on the cover and included booklet can teach the students to present the context of the content the medium holds.
Mode of study
Instruction is through individual consultations, presentations of examples and explications of work in the program.
Prerequisites and co-requisites
Completion of Graphic Design and Photography 3 is required.
Course contents
- Application of visual elements on all parts of the carrier (cover, booklet, medium itself)
- Investigation of appropriate visual language for expressing content
- Print rhythm, gradation, artistic accent
- Layout setting
- Text layout
- Potential treatment of the booklet, type of binding and composition
- Storytelling
- Combination of work with programs: InDesign, Illustrator, Photoshop and Acrobat
Output: Cover and booklet for a data carrier.
Recommended or required reading
Technics:
ANTON, Kelly Kordes, CRUISE, John, eds. Adobe InDesign CC: Oficiální výukový kurz. Brno: Computer Press, Brno, 2017. ISBN 978-80-251-4857-0
BERAN, Vladimír, ed. Aktualizovaný typografický manuál. Osmé vydání. Praha: Kafka design, 2012. ISBN 978-80-260-7606-3
SAMARA, Timothy. Grafický design: Základní pravidla a způsoby jejich porušování. Praha: Slovart, 2016 (2. doplněné vydání). ISBN 978-80-7529-046-5
Inspiration:
BAUR, Ruedi, BOOM, Irma, GOGGIN, James, eds. Area 2. London, New York: Phaidon Press, 2008. ISBN 978-0-7148-4855-6
BEEKE, Anthon, BELL, Nick, CATO, Ken, eds. Area. London, New York: Phaidon Press, 2003. ISBN 978-0-7148-4325-4
BROUSIL, Tomáš, DOČEKALOVÁ, Petra, eds. Typo 9010: Czech Digitized Typeface 1990–2010. Praha: BiggBoss, 2015. ISBN 978-80-906019-5-6
TWOPOINTS.NET, ed. Pretty Ugly: Visual Rebellion in Design. Berlin: Gestalten, 2012. ISBN 978-3-89955-423-6
BOSÁK, Petr, JANSA, Robert, eds. Proto: Grafický design a současné umění. Praha: tranzit.cz, Vysoká škola uměleckoprůmyslová v Praze, Quick brown fox jumps over the lazy dog, 2013. ISBN 978-80-87259-22-1, ISBN 978-80-86863-60-3, ISBN 978-80-905691-0-2
SELBY, Aimee, ed. Art and Text. London: Black Dog Publishing, 2009.
ISBN 978-1-906155-65-0
Web:
fontsinuse.com
trendlist.org
typographicposters.com
picto.cz
mindsparklemag.com
crapisgood.com
posterzine.com
superpaper.de
History:
AYNSLEY, Jeremy. A Century of Graphic Design. New York: Barron’s Educational Series, 2001. ISBN 0-7641-5324-2
HOLLIS, Richard. Graphic Design: A Concise History. London: Thames & Hudson, 2014.
ISBN 978-0-500-20347-7
Assessment methods and criteria
Winter semester - assessment credit
Summer semester - exam
The subject of grading is the final collection, model or photo-documentation of an implemented project. Artistic invention and technical development of the document are graded.
Regular attendance is required for the award of credit
Note
None
Schedule for winter semester 2018/2019:
The schedule has not yet been prepared
Schedule for summer semester 2018/2019:
06:00–08:0008:00–10:0010:00–12:0012:00–14:0014:00–16:0016:00–18:0018:00–20:0020:00–22:0022:00–24:00
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Date | Day | Time | Tutor | Location | Notes | No. of paralel |
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Mon | 14:00–15:35 | Jakub Štěpánek | Tržiště -st. intermedia Tržiště 20, Praha 1 (vchod z Rektorátu AMU, Malostranské nám. 12) |
lecture parallel1 |
The subject is a part of the following study plans
- Photography CZ - Bachelor - 1819 (required subject)