Introduction to Contemporary Graphic Design

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Name of lecturer(s)

Learning outcomes of the course unit

As a result of the course, students will become familiar with post-production software and master the basic procedures for processing any digital content into a printable form and a basic understanding of color management and its importance in the digital production chain.

Mode of study

in person

Prerequisites and co-requisites

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Course contents

The course provides basic procedures in digital image post-production, an introduction to color management, and a brief background in color theory in a digital context. From the acquisition of digital data per se by scanning or other means, through the software processes of archiving, editing and cleaning the data, through adjustments for specific printing methods, enlarging or shrinking the data using the full range of capabilities of current software procedures, to the actual preparation of the data for digital printing or presentation. The second part of the course is then the processing of digital content into printable PDFs, with emphasis on basic control and export specifics for various print production technologies. The third part is then the introduction to specific printing on student-accessible printing presses.

Main topics:

1/ introduction to the course, basic digital image post-production procedures, terminology

2/ introduction to colour management and brief background on colour theory in a digital context

3/ acquisition of digital data by scanning and other processes

4/ software processes ranging from archiving, editing and cleaning of data, through adjustments for specific printing methods

5/ the enlargement or reduction of data using the full range of capabilities of current software processes to the actual preparation of data for digital printing or presentation.

6 - 9/ processing digital content into printable PDFs, with emphasis on basic control and export specifics for various print production technologies.

10-11/ introduction to the specifics of printing on accessible presses

12/ assessment of student progress based on acquired knowledge, skills and completion of subtasks.

Recommended or required reading

Required:

Useful links / knowledge base:

ICC View - https://www.iccview.de/

Very useful tool for comparing ICC profiles

Cambridge in Colour - https://www.cambridgeincolour.com/

Provides very useful basic overview on terminology, color science and photography process

Color models - https://www.pantone.com/articles/color-fundamentals/color-models-explained

Color spaces - https://www.photoreview.com.au/tips/outputting/colour-spaces-explained/

ICC profile uses - https://www.colourmanagement.net/advice/about-icc-colour-profiles

ICC profiles a bit deeper - https://www.color.org/iccprofile.xalter

DPI / PPI / LPI - https://the-print-guide.blogspot.com/search/label/LPI%2FDPI

Halftone screen raster & rosetta - https://the-print-guide.blogspot.com/2009/04/rosettes-everything-you-didnt-realize.html

Dithering and Rasterization - https://en.wikipedia.org/wiki/Dither

CZ only:

Polygrafické taháky na mnoho témat - https://www.polygraficketahaky.cz/

UPSCALE engines:

Neural network based tools develop on a daily basis so these might be already osolete by now

Let's Enhance - https://letsenhance.io/

Deep Image - https://deep-image.ai/

PRINTING:

Canon imagePrograf PRO-1000 manual - https://support.usa.canon.com/library/ij/Manual/All/PRO-1000%20series/EN/CNT/Top.html

INDESIGN:

InDesign GREP

GREP Styling - https://creativepro.com/5-cool-things-you-can-do-with-grep-styles/

And - https://design.tutsplus.com/tutorials/quick-tip-automatic-formatting-using-grep-styles-in-adobe-indesign--vector-4097

GREP Find & Replace - https://jetsetcom.net/57-adventures-grep-indesign-cc.html

CZ GREP

Například tu - https://ales.net/2018/indesign-grepem-k-cistsi-typografii

Nebo tu - http://vladimirbrabec.blogspot.com/2011/01/grep-aneb-jednoznakovky-jine-znakovky.html

PAPER SIZES / FORMATS:

https://www.papersizes.org/a-paper-sizes.htm

PAGE DESIGN TERMINOLOGY:

https://www.cucocreative.co.uk/articles/page-design-terminology/

Assessment methods and criteria

The course ends with a classified examination. The prerequisite for passing the course is regular attendance at the seminar, preparation and presentation of the required exercises for the final examination.

Note

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Further information

No schedule has been prepared for this course

The subject is a part of the following study plans

• Photography EN - Bachelor - 2022 (required subject)