Studio Photography 2

Předmět není vypsán Nerozvrhuje se

Garant předmětu

Jméno vyučujícího (jména vyučujících)

Katedra

Předmět zajišťuje Katedra fotografie

Obsah

The second semester of the Studio Photography course builds on the practical foundations acquired in the first semester. Students work both in teams and individually on the preparation and execution of an advertising photography project. The course is conducted as a two-day, full-day workshop held twice per semester.

The semester focuses on the entire process of creating advertising photography: from defining the brief, through visual preparation (moodboard), to the realization and final execution of the project. Students choose the theme and product according to their own interests.

Výsledky učení

Upon completing the course, students:

– Understand the structure of an advertising brief and are able to work according to its requirements.

– Can create a moodboard and visually communicate the intent of a project.

– Are capable of managing the entire production process of advertising photography, from preparation to final execution.

– Work independently as well as in a team, with an awareness of role hierarchy within the photography team.

– Develop a portfolio that meets the technical and aesthetic standards of professional commercial practice, while reflecting their individual artistic perspective.

Předpoklady a další požadavky

Completion of the course Studio Photography 1

Literatura

Advertising campaigns, social media, lifestyle magazines.

Hodnoticí metody a kritéria

The course is completed with a pass/fail assessment. Evaluation is based on: active participation (minimum 80% attendance), submission of photographs and materials (brief, moodboard, final project) created during the exercises, and the level of collaboration and support provided to other students. An individual aesthetic approach and creative engagement with the assignment are welcomed and expected.

Poznámka

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Další informace

Pro tento předmět se rozvrh nepřipravuje

Předmět je součástí následujících studijních plánů