Typography and Contemporary Image

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Code Completion Credits Range Language Instruction Semester
307WTSO credit 3 10 workshop hours (45 min) of instruction per semester, 68 to 83 hours of self-study English, Czech winter and summer

Subject guarantor

Jan Brož

Name of lecturer(s)

Jan Brož

Learning outcomes of the course unit

The student can create complex graphic images composed of photographic material, type, original layouts and artistic elements. The student can work with graphic and image editors.

Mode of study

workshops

Prerequisites and co-requisites

Course contents

The aim of the workshop is to create composites, i.e. complex graphic images composed of photographic material, typefaces, original layouts and artistic elements. The workshop is intended for those across the grades with advanced knowledge of graphic programs (Indesign, Illustrator, Photoshop) and especially for those interested in expanding their skills towards graphic work or art-direction. Knowledge of 3D software (Cinema 4D or Blender, Keyshot) is an advantage.

Typography and contemporary image is a practical and conceptual workshop. Its students will consult the progress of semester or own author's projects, and their extensions or parallels should then emerge in the workshop. Students learn to view themes through a graphic language with high technical and aesthetic demands. The workshop will be based on an individual dialogue and the search for combinations and ways to create complex graphic images, so that the audience understands in principle that it is not necessary to be a typographer to choose the right typeface, to know the basic typographic rules for creative work with type or the basics of polygraphic post-production, etc. A minimum of one completed output will be required after five lessons.

Recommended or required reading

Required reading:

David Keshavjee, Guy Meldem, Julien Tavelli (eds.): Color Library: Research Into Color Reproduction and Printing, JRP Ringier 2018

Experimental Jetset (ed. Jon Sueda): Statement and Counter-statement: Notes on Experimental Jetset, Roma Publications 2015

Recommended reading:

Metahaven (ed. Marina Vishmidt): Uncorporate Identity, Lars Müller Publishers / Jan Van Eyck Academy 2010 Ian Albinson, Rob Giampietro, Jeremy Leslie, Alexander Ulloa, Armin Vit, Andrew Blauvelt, Ellen Lupton, Steven Heller, Peter Hall: Graphic Design: Now In Production, Walker Art Center 2012

Jan Brož, Michal Novotný, Michal Landa: Abaceda for Futura, UMPRUM, 2021

Petr Bosák and Robert Jansa (eds.): Proto, Graphic Design and Contemporary Art, Tranzit / Umprum / Quickbrownfox, 2013

Assessment methods and criteria

Dialogue, process and the conceptual and formal quality of the output will be assessed.

Note

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Further information

Course may be repeated

Schedule for winter semester 2022/2023:

06:00–08:0008:00–10:0010:00–12:0012:00–14:0014:00–16:0016:00–18:0018:00–20:0020:00–22:0022:00–24:00
Mon
Tue
Wed
room TR 317
PC Room No. 306

(Tržiště 20, Praha 1 (vchod z Rektorátu AMU, Malostranské nám. 12))
Brož J.
16:30–18:05
(lecture parallel1)
Thu
Fri
Date Day Time Tutor Location Notes No. of paralel
Wed 16:30–18:05 Jan Brož PC Room No. 306
Tržiště 20, Praha 1 (vchod z Rektorátu AMU, Malostranské nám. 12)
lecture parallel1

Schedule for summer semester 2022/2023:

06:00–08:0008:00–10:0010:00–12:0012:00–14:0014:00–16:0016:00–18:0018:00–20:0020:00–22:0022:00–24:00
Mon
Tue
Wed
room TR 131
PC room KF

(Tržiště 20, Praha 1 (vchod z Rektorátu AMU, Malostranské nám. 12))
Brož J.
16:30–18:05
(lecture parallel1)
Thu
Fri
Date Day Time Tutor Location Notes No. of paralel
Wed 16:30–18:05 Jan Brož PC room KF
Tržiště 20, Praha 1 (vchod z Rektorátu AMU, Malostranské nám. 12)
lecture parallel1

The subject is a part of the following study plans